Sellology: Simplifying the Science of Selling

Everything done well in life has a system, and throughout my long sales career, I've seen many so-called sales systems but never an end-to-end system, a complete system and a system which is straightforward and easy to put into practice. Sellology is a sales system, which will improve your all-round sales performance. Whether you're selling the idea of homework to your ¿ve-year-old child or the nuclear waste disposal programme for Shell UK, the principles are the same throughout. They have been gathered together in one place for you to put straight into practice and improve your sales.