Questionnaire Design
How to Plan, Structure and Write Survey Material for Effective Market Research
Overcome the modern-day challenges facing questionnaire design with this bestselling guide, demonstrating exactly how to construct and design effective survey material that will capture the insight you want to achieve.
Specificaties
| ISBN/EAN | 9781398604148 |
| Auteur | Bolton, Kate |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 344 |
| Lengte | |
| Breedte |