Brick by Brick

How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry

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What is less well known, though, is how close this iconic company came to total collapse in 2003. Brick by Brick is the compelling story of a Danish family-owned company that enjoyed decades of success before its inability to keep in step with a rapidly changing market brought it crashing to earth.

Specificaties
ISBN/EAN 9781847941176
Auteur Bill Breen
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Paperback / gebrocheerd
Pagina's 320
Lengte 198.0 mm
Breedte 129.0 mm

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